CASE STUDY · MINNLAWN LAWN & LANDSCAPE

Moving beyond the limits of a template.

Minnlawn already had a functioning website and steady traffic, but the GoDaddy template system limited how clearly the business could present its services, seasonal work, projects, and quote process.

THE PROJECT

A complete rebuild focused on clarity, trust, and easier customer action.

The work covered structure, design, responsive development, seasonal content, quote functionality, SEO, performance, and launch support.

01Responsive rebuild

Reorganized the site around customer questions, service discovery, and mobile use.

02Seasonal automation

Built an In Service Now section that rotates seasonal offerings automatically by calendar month.

03Lead generation

Improved calls to action, quote flow, service content, and gallery presentation to support inquiries.

04SEO & performance

Added SEO/schema work, indexing support, and performance tuning before launch.

CLIENT FEEDBACK

“The site is now a powerful asset for my business.”

Yohan specifically highlighted the seasonal functionality, performance improvements, and the step-by-step support through the domain and host transition.

“My website was in desperate need of a complete overhaul. It was plain, disjointed, and actively costing me potential clients. Rebecca stepped in as an absolute superhero and completely transformed my online presence into something far better than I could have imagined on my own.”

“She was remarkably attentive to my goals, especially when building out the site's functionality, like creating a dynamic ‘In Service Now’ section that automatically rotates seasonal offerings based on the calendar month.”

“When it came time to launch, she provided clear, step-by-step instructions for the domain and host transition. Her guidance made the entire process quick, stress-free, and seamless.”

— Yohan, Minnlawn Lawn & Landscape

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